PR Awards: A Discipline of Best Practices & Original Thinking® Rewarded

To secure national and international communications and public relations awards for the work we do for our clients, Graham & Associates, Inc., applies a discipline of best practices and Original Thinking® in research, planning, creativity and execution to achieve measurable results. Experts and industry peers who know what it takes to generate results-oriented PR programs judge our work, and we credit our success to consistently exceeding the norms in our industry in these key areas.

First, we define business goals and objectives to ensure we develop a program that meets our client’s needs. Then, Graham conducts initial industry research scans to identify the issues and trends affecting a brand, and we review the competitive landscape. We listen to online chatter to learn what’s being said publicly. Next, we develop creative messages using Graham’s trademarked Original Thinking® approach to create strategies and a plan with campaign initiatives and outreach ideas that engage key audiences to achieve maximum results. Finally, we measure those results to see how they move the needle for the organization. 

Of course, PR awards are much more than a pat on the back for our agency teams; they are also recognition for the amazing work our clients do. Innovative products and services, coupled with our drive and discipline for raising awareness for them, add up to our roster of top industry awards such as: the Public Relations Society of America (PRSA) Silver Anvil for Marketing Consumer Services and Overall Public Relations Program, the PRSA Bronze Anvil for Media Relations Business-to-Business, the Communicator Award of Distinction for Program-to-Market Products/Services, the International Business Award for Communications Campaign of the Year in North America, the International Public Relations Association’s Golden World Award for Special Creativity, the MarCom Awards’ Gold for Publicity Campaign, and the Platinum Hermes Creative Awards for Online Placement, to name a few.

As a testament to our continued drive to excel, Graham & Associates just received its 63rd award for excellence in public relations and communications. This milestone comes at the completion of our 10th consecutive year of successfully securing industry recognition.

Please visit the Graham & Associates website to learn more about our award-winning work at  

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